Average Reviews:
(More customer reviews)I adore this product. It does what it claims: applied to wet hair it creates well-defined, blonde, tousled tresses. The results are fantastic. And so it joins the ranks of those other wondrous and now discontinued products - John Frieda Beach Blonde Hair Lightening Gel, Shampoo, Conditioner and Lemon Lightener, that are mourned by so many that old stock is now sold for crazy prices on ebay.
Can anyone make sense of John Frieda's product strategy?
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